EMPLOYER - MNC Consulting
PROFILE - Associate Director – External Communication
LOCATION - BBangalore / Gurgaon /Hyderabad /Kochi / Trivandrum
Key responsibilities
As associate director of external communications, you will play a key role in helping to achieve this objective by developing and implementing proactive PR / Social media campaigns that enhance and protect firm’s reputation externally and with key external stakeholders. This position is responsible for setting the strategy, creating and coordinating communications initiatives, measuring and tracking results, and serving as the focus contact for their assigned stakeholder.
This role requires a dynamic, proactive communicator who is adept at moving from strategy to ground execution, commands a strong understanding of media and social media relations, has a good network of media contacts, and excels at building strong relationships with senior-level stakeholders.
Your key responsibilities
· Builds relationships with stakeholders to help provide strategic communications support to meet approved business goals and objectives.
· Extensive experience in External Communication including but not limited to PR, Social Media, Branding, Digital Marketing, Campaigning, etc
· Strong experience in content development, external communication and good relationships with Media, Generalists, and Stakeholders
· Develops and executes a comprehensive external communications strategy, including executive positioning and channel management to meet the strategic objectives.
· Serves as a key leader in the communications team and develops and executes plans that inform, inspire and engage various audiences.
· Advises and influences External Communications Leader and executive stakeholders on the optimal mix of communications and enablement, leveraging appropriate channels.
· Develops and manages metrics to measure and report on the return-on-investment tracking process for all external communication initiatives.
· Work with stakeholders to write, develop and activate thought leadership articles for various external communications platforms
· Work collaboratively with BMC colleagues to build compelling campaigns that reach a broad range of stakeholders, maximizing the PR and external affairs opportunities by using a wide range of PR and external comms tactics.
· Build and maintain effective journalist relationships to support BMC strategy and manage risks.
· Advise stakeholders and manage communications during crisis scenarios including natural disasters, local office emergencies, personnel issues, etc.
· Monitors the effectiveness of all plans and adjusts as needed.
· Responsible for knowledge sharing within and outside of the communications team.
· Participates and provides insights in key leadership meetings.
· Drives key research initiatives around communications and enablement.
· Explores innovative uses of technology to achieve communications goals.
Ideally, you’ll also have
· 16-20 years of work experience.
· Experience in media relations and corporate communications for large and complex organizations.
· Experience in digital and social media marketing for large corporates
Experience stakeholder management as part of wider communications campaigns
1. Current Salary ( Fix + Variable)
5. Ok for Bangalore / Gurgaon /Hyderabad /Kochi / Trivandrum -Yes / No
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